Migration Process: Key Stages
1️⃣ Analyzing the Current Wix Site
• Review your page structure, design layout, and how content is organized in Wix.
• Identify all elements: static pages, blog posts, forms, image galleries, and any custom code or Velo scripts.
• Audit SEO settings like page titles, meta descriptions, and URLs.
2️⃣ Content & Functionality Audit
• Create a complete inventory of pages, blog content, downloadable assets, and forms.
• Decide what to keep, rewrite, or remove.
• Take note of any apps or tools used (chat, analytics, ecommerce, etc.) and plan alternatives for Webflow.
3️⃣ Designing the New Structure in Webflow
• Rebuild your site architecture to improve flow and user experience.
• Create a design system using Webflow's style guide and components.
• Set up the CMS for blogs, case studies, team pages, or other dynamic content that was handled manually in Wix.
4️⃣ Content & Asset Migration
• Since Wix doesn’t allow direct content export, we’ll manually migrate key content or use scraping tools for efficiency.
• Reupload and optimize images and videos.
• Recreate any form logic, popups, or embeds.
5️⃣ Testing & Optimization
• Test the new site across devices and browsers for consistent rendering.
• Check Webflow’s SEO settings: URLs, meta tags, image alt texts, and Open Graph data.
• Optimize loading speed and responsiveness using Webflow’s native tools.
6️⃣ Final Launch & Go-Live Preparation
• Configure your domain and SSL.
• Set up 301 redirects to maintain existing SEO rankings.
• Provide your team with Webflow CMS training for easy post-launch updates.